Okay, I swear I'm not stalking SassyBlack (see my previous nine billion posts mentioning her) but she recently led a webinar on how to create successful streaming content which was hosted by the folks at Artist Trust.
I'm not planning to stream content anytime soon, but it's still good to know why to stream (or why not). For instance, consistency is a major challenge for me right know. And if I'm not consistently streaming, then my audience won't be engaged.
Here's a quick snapshot of Sassy's content. But the entire webinar is incredibly helpful. Side note: Artist Trust has tons of other webinars on their Youtube channel.